Coworking is a smart workplace solution.

You don’t need to be a rocket scientist to realize that in the last fifteen years work has undergone a major transition.  With a rise in the self-employed and telecommuters, freelancers, independent contractors, professionals and entrepreneurs, working from home or at a coffee shop has become commonplace.

This transformation in how and where we work has been driven by changes in technology; lifestyle (desire for flexible hours, workplace choice); and the great recession (layoffs, companies hiring part-time and temporary workers).

While many have enjoyed the freedom, convenience and flexibility that this transformation has wrought, the age of the “mobile office,” where solo entrepreneurs can telecommute and work in their pajamas from home, has not been without its challenges.

More and more folks are discovering that the work-from-home dream is not all it was cracked up to be. Those working from home often feel isolated. They miss face-to-face interactions, the camaraderie, collaboration, synergy, serendipity and social aspects of working in an office setting.  And there are distractions of working at home: kids, animals, mounting laundry, and the temptations to raid the refrigerator or lie down for a nap.  Often there seems to be no beginning or end to the work day.

From the research and talking with others, we’ve learned that independent professionals and those with workplace flexibility often work better together than they do alone. They need a hive to be productive and happy, and getting dressed for work can make a difference.  And it makes sense, economically, to share a workplace and resources, avoid a long-term lease, and let someone else provide the infrastructure and needed services.

COWORKING is a workplace solution that addresses many of the drawbacks of this workplace transformation that is growing around the country – and indeed, the world.  

So what is coworking?  Well, it depends on who you ask.

According to the authors of The Rise of the Naked Economy, which is about the transformation of work and the 21st century workforce, “coworking is a way of working in which freelancers, independent professionals, telecommuters, start-ups, and others with workplace flexibility share a single work environment, placing emphasis on the values of collaboration, openness, community, accessibility, and sustainability.”

The benefits of coworking are many.  

  • a professional place to meet with clients and collaborators
  • referrals and collaboration that come from being part of a broader network of professionals
  • new skills and knowledge gained from workshops and events that a coworking place might provide
  • the increased motivation and productivity that occurs when working alongside of other hard-working individuals, and in some cases
  • the credibility of having a business address

Coworkers say that they are able to achieve a better work-life balance.

JASS Investment Co., LLC d/b/a inBUSINESS COWORKING                                                                                          Copyright © JASS Investment Co., LLC